EcoTech Innovations Rebranding

A complete brand overhaul for a sustainable technology company, including logo design, color palette, and brand guidelines.

Technologies Used

• Adobe Creative Suite
• Brand Strategy
• Market Research

Challenge

Repositioning the brand to appeal to environmentally conscious consumers while maintaining its tech-forward image.

Solution

Developed a nature-inspired color palette and created a modular logo system that represents both technology and sustainability.

Results

Increased brand recognition by 60% and attracted 35% more environmentally conscious customers.